Scientists print nanomaterials using plasma

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Scientists print nanomaterials using plasma
Recently, the world's first nano intelligent label has attracted widespread attention in the industry. Nano intelligent tags are based on big data of product deterioration under abnormal storage and transportation conditions, which can monitor the product quality and temperature and time inside and outside the packaging in real-time during logistics and sales. Consumers can intuitively identify whether the product quality is fresh or deteriorated through the color gradient from green to red.

The nano smart label technology was jointly invented by the State Key Laboratory of Rare Earth Materials Chemistry and Application of Peking University and the Chinese University of Hong Kong, and has obtained a national invention patent. This real-time monitoring technology for perishable items is a technological advancement in the field of functional nanomaterials. As research and development continue to deepen, it will have broad application prospects.

Dialogue with Colors

Significant market growth

Taking a box of milk as an example, the nano intelligent label bound to the outer packaging of the milk will go through production, logistics, sales, and consumption processes. The color gradient of the label is precisely coupled with the environmental temperature and time. Once any abnormal temperature change occurs in any link, it can cause the label to accelerate from green to red. Based on this, the next link can refuse the circulation of milk. The nano intelligent tag tightly connects four information blocked links, monitors the temperature and time of milk storage and transportation in real time, and displays the quality with color. Communicating with consumers through color is a manifestation of intelligence.

In order for enterprises to gain market share, in addition to marketing methods, it is more important to convey value to consumers. Promoting nano intelligent labels to enterprises, especially those who hope to improve their product quality, break through the dilemma of product homogenization, and expand market share, is a shortcut. The bundled sales of nano smart tags and products from these companies will convey a sense of confidence to consumers, that is, confidence in product quality assurance. And this type of nano intelligent tag is different from previous authentication or labeling, reflecting real-time monitoring and visible quality on the smallest packaging, allowing users to perceive and judge with their own eyes.

Moreover, companies that are the first to use nano smart tags will establish user stickiness between consumers and businesses, and more importantly, trigger market competition, encourage competitors in the same industry to adopt them, gradually forming industry habits and even standards. Of course, the psychology of enterprises using smart tags is complex, as they are concerned about being the first to be used by competitors in the same industry, as well as about the increased cost of individual products caused by the use of tags. But it has to be said that using nano smart tags that monitor quality in real-time to promote brands and convey value is more effective than traditional marketing methods. As long as the enterprise goes through the painful period of market acceptance, it will attract a vast market increment.